About three weeks ago, a price war on "future bestsellers" erupted among Amazon, Walmart and Target.
Books such as Sarah Palin's Going Rogue were offered for pre-order at less than $10, despite much higher "cover prices" and higher normal discount prices.
My book about self-publishing came out about the same time, with a $19.95 cover price. It will never be a bestseller, but it seems to have gotten caught up in the price war, too.
Barnes & Noble immediatrely offered it at $17.95 to B&N "members." Some stupid booksellers priced it as high as $38.99. Amazon kept it at full price for two weeks, and then lowered the price to $17.95.
A few days ago, they cut the price by 2% more, to $17.59.
I don't know if they honestly expect to win customers from B&N with the extra discount, or if it's just an ego trip-- but maybe the move will sell more books for me.
That's nice, but I really don't like being put in the same group as Sarah Palin.
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment